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Anta Group Announces Acquisition Of Jack Wolfskin

2025/4/16 15:22:00 5

Anta Group

According to the news of Anta Group on April 10, Anta Sports Goods Co., Ltd. (stock code: Hong Kong dollar counter 2020. HK, RMB counter 82020. HK and its subsidiaries are collectively referred to as "Anta Group" or "Group") announced today that it will wholly acquire Jack Wolfskin (Chinese name: wolf claw), a professional brand of * * * outdoor clothing, shoes and equipment originated in Germany, The underlying consideration was $290 million in cash. The acquisition is expected to be completed at the end of the second quarter or the beginning of the third quarter of 2025 after meeting other customary delivery conditions.

Anta Group also said in the announcement that thanks to the unique material technology of Wolf Claw and the rich experience of the German engineering design team, the Group will further enhance its competitiveness in the field of outdoor sports. In addition, wolf claw, as one of the global * * * professional brands in the field of outdoor footwear and equipment, has a strong influence in the European market (especially Germany), and brand integration will become another focus of the Group's globalization strategy. At the same time, Anta Group's efficient supply chain and middle office capabilities will help Wolf Claw further develop its brand value and open China's emerging outdoor consumer market through localized operations. The Group will develop a more specific implementation plan after the acquisition to achieve synergy in supply chain, product research and development, retail operations and other aspects.


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