The Seminar On Exploring The New Path Of Digital Intelligence Fashion Industry Transformation And Upgrading Was Held In Guangzhou

[Digital intelligence enables fashion frontier]

On March 12, a high-end seminar on the future development of the textile and clothing industry opened in Guangzhou. As a series of activities of the China Textile Circulation Lecture Hall, the theme of this seminar is "digital intelligence empowerment, fashion frontier", focusing on the transformation and upgrading of China's textile and clothing fashion industry. Through the gathering of government forces, industry wisdom and enterprise innovation, we will jointly promote the digital intelligence upgrading of the industry, work together to gather the surging power of new quality productivity, and stimulate the strong potential of high-quality development.

The seminar was sponsored by the Circulation Branch of China Textile Industry Federation, Guangdong Garment Industry Association, and undertaken by Guangzhou Zhongmen Fashion Port Industrial Technology Co., Ltd. It was also sponsored by Guangdong Garment Designers Association, Guangzhou Haizhu District Science, Industry and Commerce Information Bureau, Guangzhou Haizhu District Investment Promotion Bureau, Guangzhou Pazhou Artificial Intelligence and Digital Economy Pilot Zone Management Committee Guangzhou Haizhu District Xingang Sub district Office's strong support.

　　 Xia Lingmin, Secretary General of China Textile Industry Federation, Xu Jianhua, Chairman of Circulation Branch of China Textile Industry Federation, Chen Yanchuan, Deputy Director of Guangzhou Bureau of Commerce, Huang Xingyao, Deputy Director of Guangzhou Bureau of Industry and Information Technology And other leading guests as well as experts from various fields of digital intelligence and chemistry attended the seminar.

Meeting by Wang Shuiyuan, Vice President and Secretary General of China Textile Federation Circulation Branch host.

As an important participant in the global fashion industry, Guangzhou is the main industrial headquarters base and supply chain center of manufacturing industry in South China. In recent years, Guangzhou has focused on the fashion industry, focusing on carrier construction, "four modernizations" empowerment, enterprise cultivation, brand release and other key work, laying a solid foundation for the transformation and upgrading of the fashion industry. At the meeting, Huang Fuwei, Deputy Head of Haizhu District, Guangzhou This paper introduces the development advantages of Haizhu District's textile and clothing industry and digital industry, as well as the industrial development planning and layout of Haizhu District in the future. He said that in recent years, provinces and cities have high hopes for the development of the textile fashion industry in Haizhu District. In the future, Haizhu will take the development of new quality productivity as a guide and concentrate resources to build the Zhongda Business District into an international fashion city. By focusing on the development of fashion exhibition and trade, the cultivation of leading headquarters, the promotion of digital empowerment, and the optimization of government services, "four efforts" have been made to promote the transformation from serving enterprises to growing together with enterprises. Efforts have been made to create industrial ecology, link enterprise resources, and optimize financial support, to promote the transformation from giving policies and preferential policies to expanding markets and finding orders.

　　 Huang Xingyao, Deputy Director of Guangzhou Municipal Bureau of Industry and Information Technology When interpreting the development plan and relevant policies of Guangzhou to promote the transformation and upgrading of the textile and clothing industry, he said that Guangzhou is firmly committed to the strategy of "industry first, manufacturing to build the city", and to the development of private economy and small and medium-sized enterprises. Industry enterprises should maintain confidence. Textile and clothing is a traditional industry with advantages in Guangzhou, which is characterized by large scale, complete industrial chain and strong toughness. The advantageous industries also need to be continuously upgraded and developed. First, they need to rely on digital empowerment, and second, they need to be led by fashion. The Municipal Bureau of Industry and Information Technology will make every effort to promote the upgrading and development of the textile and clothing industry, so that digitalization can add wings to the industry.

The professional market of textile and clothing has made new and greater contributions to the cultivation of new quality productivity and the construction of a modern textile industry circulation system with great richness, extreme originality, rapid response and ultimate cost performance as its competitive advantages. When talking about the transformation and upgrading of digital and intelligent industries, Xia Lingmin, Secretary General of China Textile Industry Federation He said that the transformation of Zhongmen Gate and Zhongda Business District is closely related to the industrial transformation of Guangdong and Guangzhou. Everyone is making different efforts to enable professional markets, small and medium-sized businesses to continue to lead the development of China's textile and clothing industry in a new round of reform through digital empowerment. First, how to view the current situation and future development trend of the industry? Guangzhou municipal governments at all levels have spared no effort to attach importance to and support the industry. The local government has confidence, the industry has confidence, the enterprise must have confidence, and all practitioners must have confidence. Second, how to deal with and solve the problems in development? In terms of building a modern industrial system and developing new quality productivity, it is important to accelerate scientific and technological innovation, green development and brand promotion. Third, scientific and technological innovation, digital empowerment, green development, fashion culture and brand promotion are the key directions for building new quality productivity. We are firmly confident that China's textile and clothing industry, which is the world's leading industry, will be able to achieve stability and long-term development.

All along, the circulation branch of China Textile Federation has actively implemented the national strategy of digital economy, and comprehensively advocated the professional market to actively promote industrial innovation, urban renewal, market renewal and the main innovation action plan. Xu Jianhua, President of Circulation Branch Talking about the future upgrading space and path of the professional market, we can: first, change the thinking concept, strengthen supply chain management, and accurately serve consumers; 2、 Further expand and consolidate polarization through digital intelligence, ultimately achieve a higher level of dynamic balance on the whole, and promote the overall upgrading of the entire industry; 3、 Create four upgrading goals of "safer and more comfortable venue environment, more fashionable and high-quality commodity supply, more convenient and intelligent technology applications, and more high-quality and humanized service experience"; 4、 Deep thinking, long cycle and strong operation, forming clear market positioning and sustainable upgrading path, etc.

At the seminar, leaders from the government, heads of industry associations, and representatives of major enterprises all expressed their views and suggestions on the development of the industry. "Digital intelligence empowerment" became the key word of this seminar. How digital and intelligent technology plays a role in the textile and clothing industry has become the focus of discussion. From intelligent production to cloud data management, from online marketing to supply chain optimization, experts shared many cutting-edge technologies and practical cases, demonstrating the great potential of scientific and technological innovation for promoting industrial progress.

　　 Yang Zhixiong, Executive General Manager of Guangzhou Zhongmen This paper introduces the industrial advantages and platform advantages of Zhongdaemun, as well as the innovation mode of T11 Fashion Designer Brand Center, and shows the efforts and phased achievements made by Zhongdaemun to build a digital and intelligent platform for fashion port industry, build a textile and clothing 4.0 industrial complex, and lead the innovation mode of textile and clothing industry to all sectors of the industry.

　　 Hao Zhongxiang, Sales Director of Zhejiang Lingdi Digital Technology Co., Ltd Taking the design and marketing in the context of new technology as the starting point, we shared the theme of New Opportunities in the Textile and Clothing Industry in the Context of Technology Iteration. He believes that digital fashion is the only path for the future industry, and enterprises should combine demand side and supply side changes to promote the overall migration of brands to the digital world.

　　 Xiang Qinghua, CEO of Jiangsu Shanshu Technology Group We shared our efforts and achievements in helping the merchants in the market to improve their competitiveness, combined with digital intelligence technology to accelerate the matching, transformation and win-win of professional markets, enterprises and merchants in all aspects.

　　 Wang Zhiwu, CEO of Beijing Zhijing Yunchuang Technology Co., Ltd Bring participants the sharing of "Treading AGI: Intelligent Digital Human Reshapes a New Paradigm of Space Human Computer Content Interaction". He believes that combining AI and digital people can empower brands and industries, create scenes, and reshape new space and paradigm.

　　 Liu Ke, co-founder and chief product officer of Feiliu Technology By sharing some achievements of AI enabled footwear and clothing fashion industry, we provided the experts present with new ideas for digital and intelligent transformation of fashion industry. Take "small order quick reaction" as the opportunity and starting point to improve the quality and efficiency of the clothing supply chain, and build a flexible and quick reaction supply chain ecological enabling enterprise.

"Consumption interconnection and industry interconnection are a two wheel driven relationship. Demand drives supply, supply creates demand, and AI accelerates to penetrate into every link. All sectors of the industrial chain will be reconstructed. The upgrading of industrial clusters and professional market business circles should focus on digital transformation and accelerate the construction of marketing matrix." Xiao Lihua, Founder and CEO of Zhixing Heyi and former Vice President of Alibaba Group Said when sharing "AIGC matrix marketing drives new growth in the whole region" at the meeting.

　　 Big Cat, co-founder of Guangzhou Yibo Technology It was shared around the theme of "Comprehensive Creation of City level Live Broadcasting Ecology". He said that through industry introduction, industry upgrading and talent cultivation, supply chains, talents and institutions will be introduced into the industry.

The South China Selection Center jointly built by Diaoyin E-commerce, Guangzhou Zhongdaemun and Yibo Technology Co., Ltd. has successfully landed in Zhongdaemun.

During the meeting, in the face of the pain points and challenges of digital, intellectual and chemical transformation of the fashion industry, the participants jointly discussed solutions and new development paths. The discussion touched on all aspects of the industry, covering many aspects such as technology update, market adaptation, management innovation, and fully reflected the common expectation and pursuit of the industry for future development.

This seminar is not only an in-depth exchange within the industry, but also an important window to show the achievements of transformation and upgrading of China's textile and clothing industry and its future development direction. Through such a platform, it not only promotes information sharing and resource integration within the industry, but also helps stimulate more innovative thinking and business model exploration, inject new vitality, give new meaning and provide new momentum for industrial development.

(Source: Guangzhou Middle Gate)