Helly Hansen Helps Adventure Enthusiasts Do Adventure Sports Under The Cold Wave

In September 2021, the National Oceanic and Atmospheric Administration of the United States updated ENSO news. The Pacific water temperature is abnormal, and the probability of La Nina phenomenon is increasing to 80%. In 2021, the global climate will reverse again, and it is likely to usher in cold winter and cold wave. For those who love outdoor exploration, whether there is La Nina phenomenon or not, can't stop the heart of exploration. So what kind of good field protection equipment is there this winter, hello How about Hansen? Can he take the responsibility of protection?

　　 The tide of "adventure" that can't be stopped in winter: the popularity of adventure sports

This winter was earlier than that of Israel. In October, Urumqi ushered in the first autumn snow. Since then, universities from all over the North came to China, allowing China to enter the winter ahead of time. Rumors of La Nina phenomenon, combined with the early heavy snow, have already felt the cold winter, but for adventure lovers, this is a good time to explore.

With the development of adventure sports and the rise of national fitness, its facilities are more perfect and more professional. The public's enthusiasm for adventure sports will also enable more people to have professional sports equipment. Therefore, China's adventure sports will present the trend of sports specialization.

However, as far as adventure sports are concerned, professional protective equipment in Chinese market still fails to meet the needs of users. The contradiction between consumers' increasing demand for high-quality protective clothing and the lagging development of domestic protective clothing market has become increasingly prominent. In this context, Helly Hansen Entering the Chinese market will bring new development space for Chinese adventure sports.

　 Helly Hansen brings classic nautical clothing to help you navigate

　　“Helly Hansen's arrival in China coincides with the development of China's maritime industry to a new stage, "said Song Kun, the first Chinese woman in navigation. As far as navigation is concerned, China's professional nautical sports clothes are few, which is difficult to meet the needs of users.

　　Helly Hansen brings two classic series of marine equipment, salt series and AEGIR The Poseidon series took the lead. Salt series adopts three-layer fabric to ensure water-proof and air permeability. The iconic nautical jacket high-collar and invisible hat design increase the sense of fashion. The chest blue and two white stripes become the design elements representing the brand; Aegir Poseidon series has windproof and waterproof mask, bright color hat designed for rescue, body reflection accessories, and double wrist cuffs and rubber band designed to prevent seawater from flowing back.

　　 Helly Hansen brings ski suits to help ski Adventure

　　Helly Hansen also brings professional level skiing Product ski series, this series uses quality 3-layer laminating fabric, has excellent waterproof and moisture permeability functions, while ensuring performance, it also has superior stretch activity comfort. At the same time, h2flow is added to the clothes TM ventilation temperature control structure design, for skiing adventurers escort.

At the same time, polar patrol modular Parka) also provides safety protection for other adventure sports, helping adventure enthusiasts explore new sports better in winter. Polar patrol modular Parka consists of 3 separate jackets. Each jacket can be worn as a stand-alone piece or can be folded as the ultimate protection against harsh natural conditions. When the activity level and weather conditions change throughout the day, it is easier to regulate body temperature. Modularity means better control of the jacket's internal temperature and adapts to the most extreme and inhospitable environments on earth.

Another one that I have to mention is Helly Hansen, who owns black technology H ² Thermo smart temperature control Down Jackets 。 This product is embedded in the basic down jacket products of super cool Heike H ² The thermo intelligent temperature control system enables the wearer to turn on the heating function in case of low temperature, and adjust the temperature through the buttons of clothes or mobile phone app, and adjust the temperature in three levels to meet the use requirements under different temperature conditions. Using the mobile power supply to link the heating line, the clothing can be charged and heated, which is easy to operate. In terms of safety performance, the down jacket uses carbon nanotube film. Through a number of patented technologies, it can achieve precise temperature control, fully machine washable and rubbing resistant. It can not only provide extra warmth and comfort, but also ensure the safety of consumers. It can really provide walking warm air and give you safe warmth.

　　 helly hansen how? In short, as a hot spot in China, adventure sports have made great progress, which will also lead to a new round of sports tourism, which will promote and drive the development of event tourism, exhibition tourism and business tourism. So it's not hard to find out, Helly Hansen seize the opportunity to enter the Chinese market, and can take this opportunity to let brand The influence was further enhanced.